Organization designer, purpose coach & culture expert. He works with leaders, change-makers and their organizations applying his Purpose Inspired Transformation methodology. He co-founded Europe’s favorite festival Sziget.hu when he was 20. His startup Carnation Group was acquired by WPP. His 3rd co. Darwin’s Marketing Evolution is based on his PhD using meme science to transform corporate culture. He was a fellow at Yale University. He is a partner and director of in-Depth SOULutions, Budapest.