Systemic Development

Ibiza I.

LEADERSHIP

May 30, Friday

11:30 – 13:30

Budapest (CEST)

Systemic Development

Transforming Organisations: Introducing the Systemic Development Framework for Sustainable Change

Many leadership and coaching programs fall short—not because the work isn’t good, but because it’s not systemic. Real transformation only takes hold when development is woven through every layer of the organisation.

After coaching and training executives for many years, I came to a painful realisation: the work I was doing, while meaningful, wasn’t sustainable. It wasn’t shifting the system. In 2016, I made a bold decision—I would no longer accept contracts unless the CEO was personally willing to do the work. I needed them to lead from the inside out, and I wanted their teams to know they wouldn’t be asked to change in ways their leaders weren’t also willing to. I went from 50 clients to 5. But the impact became deep, meaningful, and lasting.

In this session, I’ll share that journey and introduce you to the Systemic Development Framework—an approach I developed over many years, integrating coaching, facilitation, and consulting into one coherent process. It’s grounded in the AQAL model, vertical development theory, NLP, and the Enneagram, and includes 28 developmental steps and 9 applied models. It’s designed to work not just with individuals, but with whole systems.

Here’s what we’ll explore together:

The 4 Developmental Challenges that often sabotage change efforts
How I integrate 4 powerful methodologies into one systemic process
Why it’s essential to align 4 types of developmental intervention to impact individuals, teams, culture, and systems
The 4 essential domains of development: Self-Mastery, Relational Mastery, Leadership Development, and Systemic Integration
How to map a developmental journey—creating a rhythm of milestones, rituals, and embedded learning
The two roles that make it work:
- The CEO, who leads by example and becomes the architect of cultural evolution
- The HR/OD lead, who integrates and sustains the work across the organisation
The 7 Leadership Deceptions that derail leaders—and the 7 Conversations that can transform them

This session is for those of you who know deep down that change must go deeper. That transformation isn’t a one-off event, but a systemic journey. And that culture doesn’t change through slogans—but through the daily behaviours of leaders.

“Every business problem is a leadership problem waiting to be solved.”
“Culture is nothing more—and nothing less—than how leaders treat each other.”

Video of me sharing an explanation of the Systemic Development Framework:

https://youtu.be/A38F_mVUfRU

Google Folder with a Document showing the 10 Models we use with clients.

https://drive.google.com/drive/folders/16-_xtAGrS6dAURMtoHGasXuWrMYB4-d5?usp=drive_link

Video recording of an HR Consciousness Movement meetings

https://youtu.be/FhnIxnxscFo

https://youtu.be/gfGYUIlLW5s

https://youtu.be/bZUOQbbZHEY

Podcast with 5 CEO’s about how they inspire personal development in organisations, all use the Systemic Development framework.

CEO FijiAirways

https://youtu.be/DT-yPv-CK8A?si=7j0DXuoVjosYEa65

https://youtu.be/DT-yPv-CK8A?si=h-KisiwJ-PwLO-Ac

PwC Mauritius Country Partner

https://youtu.be/yUv5w1HATbw

PILLS (HIV) CEO

https://youtu.be/z-TjiehOHIk

AVELEIRA VILJOEN, Sandra

South Africa / Fiji

Sandra Aveleira Viljoen is the Founder of New Beginnings, an international consultancy and training institute specializing in organisational and people development. Established in South Africa in 2003, New Beginnings has grown into a vibrant global network offering transformative leadership and coaching programs. Sandra’s work supports leaders in becoming more passionate, purposeful, and systemically aware—helping them drive meaningful change in complex and evolving environments.

She developed the Systemic Development Framework—a practical yet profound model that brings a strategic and integrated approach to organisational development. Designed for executives and leadership teams, the framework empowers leaders to grow their inner capacities while fostering collective intelligence, value creation, and a future-fit mindset.

With over two decades of experience in people development, Sandra brings a rare blend of corporate leadership and deep coaching expertise. Her professional journey began on the “other side of the fence,” in the airline industry. As Head of Sales and Voyager Operations for South African Airways in the early 2000s, she led regional teams and managed a revenue portfolio exceeding ZAR 6 billion. Later, at Cullinan Holdings (brands like Thompsons Holidays and Contiki), she headed the Human Resources and Training division, where she reimagined HR as “People Relations” and transformed “Training” into “People Development.” She also launched an in-house THETA-accredited training academy—a testament to her dynamic, systems-focused leadership.

In 2009, Sandra launched her own business and in 2016 developed the Systemic Development model, which she continues to use to guide organisational and leadership transformation across cultures and industries.

Sandra is a Certified ISNS Neuro-Semantics Trainer, Meta-Coach, and an EMCC-accredited Systemic Team Coach. She is also a certified Enneagram Facilitator and has designed and led Self-Mastery retreats that support deep inner transformation. She played a pioneering role in Mauritius by establishing and nurturing a thriving Meta-Coaching community—training over 600 individuals and certifying more than 45 Meta-Coaches. Today, this community continues to grow independently and has expanded to over 60 members.

Her move to Fiji in 2016 marked the beginning of a new chapter—taking New Beginnings global. While the head office remains in Mauritius, Sandra now leads a diverse and collaborative network of over 20 international coaches. She considers herself a true global citizen, working at the intersection of personal growth, systemic thinking, and leadership evolution.

https://newb.mu